I have listed the high demand skills in the Digital Marketing industry in this blog. Alternately, you can watch this video (Also linked in the […]
What is Ads.txt?
Ads.txt file is an IAB Tech Lab initiative to minimize the Ad fraud in Digital Advertising. It is a file that website owner has to […]
Why are Ads rejected on Facebook? How to Fix them?
Why are Ads rejected on Facebook?How to Fix them? In total, there are 31 policies of Facebook that lead to Ad rejection. On to of […]
55+ Digital Marketing Interview questions
I have listed the most commonly asked questions in a Digital Marketing interview. These questions have been compiled from different sources including candidates appearing for […]
8 Points to consider in strategy for 2022
Recent Trends and learnings we need to consider and adapt our Digital Marketing strategy for 2022 Digital Marketing ecosystem keeps changing continuously because user’s behavior […]
New Google Ads features released in Q4 2021
Updates in Google Ads released in Q4 2021
This article explains the list if beta features of Google Ads that were rolled out for all the advertisers
Ideal resume template for Digital Marketers
Resume template for Digital Marketers Resume or CV is the most important factor in determining if you will be shortlisted for an interview process. While […]
Google Ads Automatic Bidding Strategies
Google Ads Automatic Bidding Strategies Well, when I started my career in Digital Marketing, the first thing I got confused with was what is the […]
Difference between DV360 and CM360
Difference between DV360 and CM360 Understanding the difference between the different Google Marketing Platforms has become more confusing with Google’s frequent rebranding. It all was […]
Introduction to Programmatic Advertising
What is Programmatic Advertising? Programmatic advertising is the automated buying and selling of online advertising. Well think about this, a few years ago, if Apple wanted to show ads […]